Social Media Management Applications

The features, layouts and levels of user-friendliness are different each web app, but they all get the job done when it comes to organizing and maintaining several social media accounts.

1. HootSuite 

HootSuite is arguably the most popular social media management app with a slew of options, settings and dynamic features to backup it’s reputation. You can monitor and post to several popular networks including both Facebook personal profiles and business pages, Twitter, LinkedIn and others. With a built-in custom analytics system, the ability to monitor selected keywords and the option to conveniently schedule posts–HootSuite sets the bar high for competing social media management tools.

2. TweetDeck 

TweetDeck is another popular web app for social media management. Unlike HootSuite, which operates within your Internet browser, TweetDeck can be installed as a separate program on your hard drive as a desktop application. For those who want the flexibility, apps for the iPhone, Android and Chrome browser are also available. With TweetDeck, you can watch your updates stream in real-time when you connect with Twitter, Facebook, MySpace, LinkedIn, Foursquare, Google Buzz and more.

3. Seesmic 

Like TweetDeck, Seesmic has app integration for practically every major platform out there, both mobile and web-based. Streams from your networks can be processed and viewed in an interface that resembles typical email platforms. While Seesmic allows social media management for major sites like Facebook, Twitter and LinkedIn, the application also offers more than 90 third party integration options including sites like Klout, Zendesk, Salesforce Chatter, Yammer and Stocktwits.