Social Media Management Applications

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The features, layouts and levels of user-friendliness are different each web app, but they all get the job done when it comes to organizing and maintaining several social media accounts.

1. HootSuite 

HootSuite is arguably the most popular social media management app with a slew of options, settings and dynamic features to backup it’s reputation. You can monitor and post to several popular networks including both Facebook personal profiles and business pages, Twitter, LinkedIn and others. With a built-in custom analytics system, the ability to monitor selected keywords and the option to conveniently schedule posts–HootSuite sets the bar high for competing social media management tools.

2. TweetDeck 

TweetDeck is another popular web app for social media management. Unlike HootSuite, which operates within your Internet browser, TweetDeck can be installed as a separate program on your hard drive as a desktop application. For those who want the flexibility, apps for the iPhone, Android and Chrome browser are also available. With TweetDeck, you can watch your updates stream in real-time when you connect with Twitter, Facebook, MySpace, LinkedIn, Foursquare, Google Buzz and more.

3. Seesmic 

Like TweetDeck, Seesmic has app integration for practically every major platform out there, both mobile and web-based. Streams from your networks can be processed and viewed in an interface that resembles typical email platforms. While Seesmic allows social media management for major sites like Facebook, Twitter and LinkedIn, the application also offers more than 90 third party integration options including sites like Klout, Zendesk, Salesforce Chatter, Yammer and Stocktwits.

Expand Your Business With The Help Of Twitter!

Any Business, irrespective of its size, expertise or workforce needs to be visible in the market to its customers and perspective customers amongst other competitors. Standing out from the crowd is cry for many due to increased competition. The power of online media is unquestionable and social networking giants like twitter are already a huge success in this regard.

 

 

Here are 12 reasons how twitter can boost a Business:

1) Twitter connects a Business to it’s customers in real-time, sharing relevant information even before it’s officially out in the market.

2) Twitter also helps Business keep itself updated with the latest market information and connect to partners and consumers resulting in building relationships amongst them.

3) Businesses get tips from industry leaders, experts or other influential people who already rule the market.

4) Twitter can be used to share your product or company links thus marketing a Business with no cost at all. It’s a no cost viral marketing method which adds more value to the business.

5) The limited word limit of twitter (140 words) is a blessing in disguise as it enables the users to get maximum information in limited words without having to go through lengthy presentations or huge articles.

6) Twitter also helps a business grow via the word-of-mouth marketing. The precise content is often talked about amongst people and hence more customers come to know about it.

7) Articles though concise and short on twitter, are never found elsewhere. Twitter has various articles for various groups of people. Hence, segmentation of consumers is better than many other sources of marketing.

 8) There is no limit to the amount of information that can be found on twitter. The number of tweets has no restrictions. So, the variety is always there which can help Businesses provide diverse information to its clients.

9) A Business does not have to invest time to market via twitter. A few minutes of time on the website can do a world of good in exchanging information with the clients. Saving your most precious time!

10) It’s a two way flow of information where Businesses can provide information about their offerings and clients/consumers can provide their feedback as well hence completing the cycle making it more effective with their feedback.

11) Twitter is global and used all around the world. Even a small business can connect to its perspective customers worldwide without having to spend a dime.

12) Smartphones are very much a part of today’s life. Blackberry, Android phones, iPhones are already a rage in the market.

 

The power of twitter is enabled to these phones and so twitter is on the go as well. This advantage scores over all other conventional methods of marketing.To sum up, twitter is a 21st generation tool which can be used to innovate and adapted easily by anyone. The idea of going online to market gets easier with twitter.